Getting online these days is cheap — free in many cases — but the sheer number of options can be overwhelming and time consuming, and time is the hidden cost.

Like any marketing activity you need to set clear objectives and a strategy that meets your needs and not just follow somebody else’s template.

I can help you with:

  • Planning your site
  • Choosing your website provider
  • Content:
    • Writing search engine friendly text
    • Grammar and spelling checks
    • Editing and proofreading
    • Creating web graphics
    • Photo-editing
    • Creating e-print
    • Creating maps
    • Creating diagrams, graphs and simple floorplans
    • Embedding content from other sites
    • Forms and surveys
    • Help with HTML problems and inline CSS
  • Accessibility issues and meeting web standards
  • Legal considerations
  • Search engine optimisation (SEO) and registration
  • Linking to/from social media
  • Google services — the key free Google services that are essential for running your site
  • Content planning and blogging
  • Introduction to web analytics (statistics) and how to use them to make your site more effective, and understand your customers better
  • Search engine optimisation (SEO) and editorial style guides

I already have many templates, spreadsheets and checklists that will help you set up and run your site. I can also provide training and one-to-one support.

I will help you establish clear objectives and produce a solution that meets your needs and maximises the opportunities for using free or very low cost solutions where they will meet your needs.

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